Your Daily Reminder of Greatness
This hoodie isn’t just something to wear—it’s a daily reminder of the 6 Principles for Entrepreneurs that we live by at One Farad. These principles are your guide, your "north star," to help you stay focused and inspired through the ups and downs of your business journey.
From Rock Bottom to Building Dreams
I’ve started multiple fashion startups and even wrote the best-selling Italian book for men. But honestly? I’ve failed too. I didn’t have the right values to keep me steady, and I lost everything—my savings, my confidence, and even had to take manual jobs to rebuild my life.
But I learned. Over 10 years, I helped UK startups grow from zero to multimillion-pounds businesses. I gained the clarity and mindset needed to win in business, and now I want to share those lessons with you.
Crafted with Purpose, Backed by Experience
This hoodie is the result of 4 years of deep reflection, research, and listening to founders like you. As an Italian, I wanted it to embody the best of Made in Italy—top quality and timeless design. It’s not just about fashion; it’s about creating something meaningful for the entrepreneurial journey.
Wear Your Journey, Own Your Story
When I first shared the hoodie with my close founder friends, they didn’t just see it as clothing—they felt it. It became a symbol of their boldness, curiosity, bravery, and resilience. It reminded them of the grit they bring to their businesses every day. Because let’s face it—you’re not just what you do today; you’re the sum of your past, present, and the dreams you’re chasing. This hoodie is a celebration of your journey.