Notes
Stop Trying to Be Different. Start Making Compe...
I’ve been reading about a brand strategy concept that hits harder than most positioning advice floating around startup and fashion circles: De-Positioning. The idea comes from the book I recommend, De-Positioning:...
Stop Trying to Be Different. Start Making Compe...
I’ve been reading about a brand strategy concept that hits harder than most positioning advice floating around startup and fashion circles: De-Positioning. The idea comes from the book I recommend, De-Positioning:...
What Naval’s “In the Arena” Podcast Episode Tea...
I listened to a podcast episode recently from Naval that hit harder than expected. Not because it gave tactical advice or growth hacks — but because it reframed how to...
What Naval’s “In the Arena” Podcast Episode Tea...
I listened to a podcast episode recently from Naval that hit harder than expected. Not because it gave tactical advice or growth hacks — but because it reframed how to...
Before You Sell the Product, Build Your Credibi...
One thing I’ve learned the hard way — more than once — is that a good product is not enough to convince people to buy. We like to believe that...
Before You Sell the Product, Build Your Credibi...
One thing I’ve learned the hard way — more than once — is that a good product is not enough to convince people to buy. We like to believe that...
If You Want to Start a Project or Change Career...
In the last few weeks, several people asked me the same question:“How do I start a new project?”“How do I change career?”“Where do I even begin?” I’m not a career...
If You Want to Start a Project or Change Career...
In the last few weeks, several people asked me the same question:“How do I start a new project?”“How do I change career?”“Where do I even begin?” I’m not a career...
Your New Customer Is Often Hidden Inside Your C...
I recently rewatched an old internal talk by Steve Jobs from his NeXT years. What struck me is how relevant it still is for anyone building a project today —...
Your New Customer Is Often Hidden Inside Your C...
I recently rewatched an old internal talk by Steve Jobs from his NeXT years. What struck me is how relevant it still is for anyone building a project today —...
Before You Build Anything, Answer This One Ques...
Every time I start something new, I come back to the same question: what problem am I actually trying to solve? Not the polished version. Not the one that sounds...
Before You Build Anything, Answer This One Ques...
Every time I start something new, I come back to the same question: what problem am I actually trying to solve? Not the polished version. Not the one that sounds...